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3 Platforms Where SMEs Can Invest in Private Equity and Real Estate in Europe
– investitwisely.com
Online marketplaces are all around us: some are B2C marketplaces, such as Amazon and Aliexpress, others are B2B marketplaces, like Global Sources and DHgate.Yet have you ever seen a platform where small businesses can buy other companies, or parts of them, and even purchase commercial property?
A New Breed of B2B Marketplaces
These new platforms are essentially B2B marketplaces that take a different approach: instead of dealing with single items, they establish long term partnerships.
For example, let us say that you want to sell candies in China. Under the traditional scheme that you find on Alibaba or Tradekey, you will set up your online store and then sell batches of candies to retailers in China that want to buy them.
This new breed of platforms instead works in a different way: you will not sell candies, rather you will find a long-term distributor in China that is going to sell your sweets for a long time.
Since they operate with deals more than products, these platforms are called dealmaking or matchmaking platforms…
