Playing with FIRE: Why financial independence looks different for young Canadians + MORE Mar 27th

How to go about securing the best return for your investment in Canada.
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News for investors: Barrick settles Mali dispute and Couche-Tard profit climbs Nov 26th

Here’s a round-up of news for Canadian investors this week. Barrick Mining Alimentation Couche-Tard Blue Ant Media Brookfield Featured RRSP Accounts featured EQ Bank Build y.... More »
 canadian savings bond

The best rewards credit cards in Canada for 2025 Nov 10th

With the right rewards credit card, you can earn points to put towards cash back, travel, financial products, merchandise, gift cards, and even charitable donations. The key to finding the best rewards card is to select one that matches your spending habits and your reward goals.  Below, we .... More »

Cut unnecessary costs with one simple change to your banking Dec 10th

If you’re like many Canadians, you view bank fees as a necessary expense, but this couldn’t be farther from the truth. Paying a small fee each month isn’t usually much trouble, but over a whole year, it can really add up. The good news is that affordable banking has never been more in .... More »
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How to get back into emerging markets using ETFs + MORE May 6th

There is nothing like recency bias to get investors rethinking their portfolios. For Canadian investors, that historically meant an overweight to U.S. equities, usually at the expense of international exposure, whether developed or emerging markets. Part of this comes down to experience. Many you.... More »
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Before you RSVP, do the destination wedding math + MORE Jul 2nd

As destination weddings rise in popularity, guests face a financial dilemma: how to celebrate loved ones without derailing their own financial futures. When the wedding invitation arrives with a picture of a tropical beach or a European castle, it carries an unspoken price tag that can often reach $.... More »
Dilys D’Cruz didn’t grow up around open discussions about money. But now, she found a career in finance as the senior vice president of retail and wealth at Meridian Credit Union. She found that understanding and talking about money enables her to do what she loves, like travelling the world. With over 13 years of experience in the financial industry, D’Cruz now works with her own financial advisor to guide her with her budgeting, planning and financial goals. Here she shares her money heroes, her early memories about money, lessons and mistakes and more.

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Who are your money/finance/investing heroes?

Likely a combination of many…

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Joe Dominguez and Vicki Robin first kindled the FIRE movement (Financial Independence, Retire Early) in their 1992 book Your Money or Your Life (Penguin Books), encouraging people to save aggressively, live frugally and challenge the bounds of a 9-to-5 work week. 

The idea flared up again around 2017, making personal finance headlines and going viral on social media. Minimalism gained traction, and young Canadians sought out work-life balance and financial freedom. Beyond its true adherents, FIRE remains a highly clickable topic. Who isn’t curious about the possibility of retiring decades ahead of schedule?  

Generation Z and millennials are all about finding financial independence—not just for early retirement but for flexibility and financial security. But while the aspirations may be there, reality has its own plans. A new study by advisory firm Edward Jones shows Canadians are feeling the pressure of the high cost of living and mounting debt. Fewer Canadians plan to contribute to their retirement savings this year (39%, down from 49%)…

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