RWRDS Daily Update – April 5, 2024 + MORE Apr 5th

Air Canada officially launched their new Vancouver to Singapore flight earlier this week and to celebrate they are offering bonus points on new bookings for the route! Aeroplan members who register and book flights between Canada and Singapore by April 15 for travel until March 2025 will earn up to 15,000 bonus points. The up […]
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New Amex Offers statement credit for Sam Edelman and earn double Guest Rewards points on Amtrak’s Canadian services. Check out today’s points & miles updates here:
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Faced with decades-high inflation, Canadians are changing how often they shop, where they shop, and what they buy as they follow deals and lean into loyalty programs. Yet brands and loyalty programs have been slow to respond, acknowledging the shift with solutions that empower consumers. 

“In a challenging economic climate marked by mindful spending, retailers need to offer all of the extra value that they can,” says Shawn Stewart, President at AIR MILES. “We know that Canadians are members of more than 13 loyalty programs and active in seven. Instead of fighting against that reality, we’re redesigning AIR MILES as an open and flexible program, creating solutions that can layer on top of existing retailer programs, provide opportunities for CPG brands, and give Canadians the opportunity to earn wherever they shop for groceries.”  

The changing landscape of consumer behaviour 

AIR MILES’ research has found that consumers overwhelmingly favour retailers that offer loyalty programs over ones that don’t: 82 per cent said they were more likely to shop at a store with a loyalty program, 69 per cent said their retailer of choice was influenced by whether they could earn loyalty points, and 66 per cent will modify where and when they make a purchase to maximize their points…

Earlier in the week we let you know how KOHO have lowered the earn rates on the Extra Plan and a day after that they removed most of the details of the free Easy Plan. There were questions on what was happening to the plan as it is still shown on the home page but […]
The post Further changes to KOHO Prepaid Mastercard – Easy Plan gone & Essential Plan earn rate cut appeared first on Rewards Canada.