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Skip the chocolates and build financial intimacy instead
– moneysense.ca
This Valentine’s Day, skip the flowers and chocolates. Invest instead in financial intimacy to deepen trust and strengthen love.
Financial what?!
When we think of intimacy, we usually think about emotional or physical closeness. Finances rarely make the list. But financial intimacy—openly sharing your money beliefs, habits, and goals—can bring couples closer than almost anything else.
Why money feels taboo
Many Canadians feel deeply uncomfortable talking about money. At best it feels impolite; at worst, shameful or threatening. These taboos run deep, rooted in outdated gender roles, rigid ideas about privacy, and long-standing power imbalances. For many people—especially women—money conversations can trigger fear or embarrassment…


