The Crypto Crash Is Particularly Bad for Black Investors + MORE Nov 18th

After cryptocurrency values started crashing hard this year, headlines of people losing millions, their life savings or retirement funds flooded the news. When crypto bank Celsius Network filed for bankruptcy this summer its customers alone lost US$5 billion. Even digital-asset evangelists like Binance CEO Changpeng Zhao and FTX CEO Sam Bankman-Fried saw their portfolios drop billions. But one group in particular was disproportionately affected: Black investors. 

In the last few years, several companies have used targeted marketing approaches to pitch crypto to Black communities as a tool to build individual and generational wealth. While companies like Crypto.com, EthereumMax and FTX spent millions on marketing campaigns using celebrities like Matt Damon, Kim Kardashian and Tom Brady to tout the potential of crypto investments and broaden its appeal, the messages to Black investors—using stars like Spike Lee and Kyle Lowry—were more intentional: Do not miss out on this wealth-building opportunity and get left behind…

The demand for electricity in Québec is expected to rise by 14 per cent by 2032 due to economic expansion and the electrification of the economy. Faced with this ever-increasing demand and a desire to address it in a cost-effective way, Hydro-Québec is urging companies to optimize their energy consumption. It is indeed vital for businesses to start adopting energy-efficient practices and become agents of change.

Hydro-Québec’s Efficient Solutions Program, which provides financial assistance for businesses ready to lead the way in energy efficiency, adopting these practices pays off from the outset. Participants receive guidance and funding to conduct energy-efficiency analyses and implement solutions—from simple measures to complex, innovative projects. The program is open to small, midsize and large companies as well as public organizations in Québec.

Here are two businesses have taken advantage of Hydro-Québec’s Efficient Solutions Program.

Fruit d’Or

As a grower and processor of organic cranberries and wild blueberries, Fruit d’Or prioritizes sustainable practices in its operations because its products are directly affected by the environment…