Air Miles expands offerings, including ways to earn and redeem + MORE Jul 6th

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Air Miles expands offerings, including ways to earn and redeemAir Miles has unveiled its new brand platform, complete with an aspirational tagline that aims straight at Canadians’ revenge-travelling hearts: “Collect more moments.” 

As you might recall, BMO Financial Group bought Air Miles in March 2023, after the program’s owner, Loyalty Ventures Inc., filed for bankruptcy. At that time, BMO said the acquisition “would be a made-in-Canada opportunity to enable a reinvigoration for one of Canada’s largest loyalty programs.” 

Air Miles collectors, that day has come. Let’s look at how the program has changed.

Best Air Miles credit cards in Canada
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What’s new about Air Miles?

In addition to its emphasis on moments (collecting them, winning them, getting to them faster), the new Air Miles brand platform reflects several program enhancements rolled out since April:

More ways to earn

Collectors can take advantage of two ways to rack up more Miles: 

Air Miles Receipts, introduced in 2023, gives members Miles for buying certain products and scanning the receipts with the Air Miles app within 14 days…

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MoneySense is at the MoneyShow, presenting the cities and neighbourhoods in Canada ranked for best value and growth. Get your complimentary ticket. Join MoneySense at the MoneyShow Expo for the session “The Top ETFs in Canada for 2024 and the Market Trends.”

To help find promising opportunities, while avoiding more troublesome risks, joining MoneySense and 70 plus other world-class investment experts at MoneyShow Toronto!

On September 13 and 14, attend live presentations, where you can chat directly with the experts and fellow Canadian investors and traders from around the world. Plus, you can visit interactive tradeshow booths, featuring books, timely research, educational videos, exclusive discounts, prize draws and more.

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The Top ETFs in Canada for 2024 and the Market Trends to Follow

With more and more ETFs listed on Canadian exchanges, DIY investors have an overabundance of choice. It can be hard for investors to know which ETFs to put into their portfolios—should you stick with index-based ETFs or explore thematic and sector ETFs, for example? MoneySense breaks through the clutter with our annual ETF All-Stars Report—now in its 12th year…

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